National Society of Black Engineers

Client: Snapchat
Location: Anaheim, CA
Duration: Multiple Days
Type of Activation: Experiential
Activation Premise: Two years after the booth was initially designed and produced (thanks, Covid), it finally came to life at the recent NSBE Conference in Anaheim. The booth was designed with a few different purposes in mind - to recruit interns, new grads, and various full-time positions, while also sharing Snapchat’s latest features and diversity initiatives. The unmistakable Snapchat yellow, Snap Codes providing limited edition Bitmoji’s & branded Snap swag kept the booth full for the duration of the conference.